Aug. 14, 2006

Center Valley, Pa. - Patriot League Executive Director Carolyn Schlie Femovich announced Monday the hiring of Monica Shepherd as the Patriot League Media and External Relations Assistant.

"We are very pleased that Monica will be joining the Patriot League office staff," Femovich said. "Her previous experiences at Boston University as a student-athlete and a member of the Student-Athlete Advisory Committee (S.A.A.C.), along with her media relations background will be an asset for the League. I look forward to the many contributions Monica will bring to the work of the League office."

Shepherd will assist in all areas of media and external relations, serving as the primary contact for various Olympic sports. She will also contribute to the Patriot League's championship administration.

Shepherd graduated from Boston University this past May with a degree in advertising, concentrating in media planning and buying, design and sports communication. While at Boston University, Shepherd was a four-year member for the Terriers' women's tennis team, serving as a captain her junior and senior years. She also worked with College Tennis Online to develop a Boston University website for recruiting purposes.

As a member of Boston University's S.A.A.C., the native of Austin, Texas organized a welcome back event for 400 student-athletes and developed promotional plans to increase attendance at athletic events.

During the summer of 2005, Shepherd worked at the University of Texas as a marketing and communications representative. While at Texas she designed logos and a website for the Center for Lifelong Engineering Education, as well as brochures, magazine and newspaper ads, postcards and other promotional items and wrote press releases.

Previous experience for Shepherd includes a copywriting position at the Boston University Ad Lab, where she wrote copy and headlines for newspaper ads.